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  • Writer's pictureTony Gelesic

2023 USPS Postage Saving Promotions:

Discover a world of innovative marketing opportunities with our exclusive range of promotion programs. From February 1, 2023, to July 31, 2023, the Tactile, Sensory & Interactive Promotion takes center stage, offering an irresistible 5% discount to bring your message to life with a range of finishing technologies that captivate the senses. From tantalizing scents and eye-catching visuals to tantalizing textures and interactive pop-ups, this program transforms the print marketing landscape with dynamic and engaging mail pieces that resonate with your audience.

For a more personalized touch, the Personalized Color Transpromo Promotion offers a 4% discount from February 1, 2023, to July 31, 2023. Transform your transactional mail into promotional pieces by adding vibrant color marketing messages to your bills and statements, and capture your audience's attention with every interaction.

Innovative technology takes the forefront from May 1, 2023, to November 30, 2023, with the Emerging and Advanced Technology Promotion, offering a tiered discount structure of 3% to 4% based on the technology used. Engage and inspire customers and prospects alike with cutting-edge mobile technology in direct mail, such as Voice Assistant, Augmented Reality, NFC, and Video, creating a seamless and powerful connection that amplifies the impact of your message.

Introducing our new Reply Mail IMBA program from July 1, 2023, to December 31, 2023, providing a 3% or 6% postage discount with an automated accounting system for Business Reply Mail (BRM). Encouraging mailers to adopt this new system for their business reply mail, this promotion provides an opportunity to streamline your mailing process and save on costs.

From August 1, 2023, to December 31, 2023, the Informed Delivery Promotion takes center stage, offering a 4% discount. Stay ahead of the game with this innovative program that sends an email with a color picture of your mail piece to your audience, allowing them to preview what's coming in their mailbox and even start purchasing right away with a clickable link.

Finally, our Retargeting program, running from September 1, 2023, to November 30, 2023, provides a 5% postage discount. Engage prospects who have left your website without making a purchase, with a postcard that generates a sale and keeps your brand at the forefront of their minds. The guidebook for this program will be released soon.

Embrace the future of marketing and unlock the power of print with our range of promotion programs.

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